Product Recommendations
Smart product suggestions, right inside the chat.
Shoppers rarely ask for a product by name — they describe a problem, a fit, or a use case. Flyweight's AI chatbot for Shopify turns those messages into the right products, suggested directly in the conversation with rich previews and one-tap shopping actions. It's like having a personal shopper embedded in your support.
Why In-Chat Recommendations Matter
When someone is browsing, every extra click between curiosity and checkout is a chance to lose them. Search bars and collection pages put the work on the customer; a recommendation inside the chat does the work for them. The shopper asks "something warm for hiking in autumn" and gets relevant products back in seconds, without leaving the conversation.
That speed matters for two numbers you care about. Guiding customers to the right products faster helps raise average order value (AOV) — the AI can surface complementary items or a better-fit variant — and it reduces bounce, because hesitating shoppers get an answer instead of giving up. Recommendations live in the same thread where customers already ask about sizing, stock, and shipping, so buying advice and support stop being separate steps.
Because the suggestions are grounded in your store's own data, they stay relevant to what you actually sell. The AI isn't guessing from generic training data — it's reliably pulling from your real catalog.
How It Works
The AI listens to what the customer asks, clicks, or needs, then matches that intent against your catalog and replies with one or multiple relevant products — in real time, in the flow of the conversation.
Grounded in your Knowledge Graph
Recommendations are built on your store's Knowledge Graph, powered by the JSON-LD and Open Graph metadata Flyweight reads from your store. That means the AI works from your actual products, prices, and content — keeping suggestions grounded in your data rather than inventing them.
Rich product previews
Each suggested product shows a rich preview right in the chat:
- Image so customers recognize the product at a glance.
- Price, with multiple prices shown when a product has variants.
- Availability, so shoppers see what's in stock before they commit.
One tap to shop
From the preview, customers can click through to view the full product page or add to cart directly inside the chat. Fewer steps between "this looks right" and a completed order.
Benefits at a Glance
For Merchants
- Higher AOV: the AI guides shoppers to the right products and can surface relevant alternatives or add-ons.
- Less bounce: hesitating customers get an answer in the conversation instead of leaving to search.
- Always on: product guidance runs 24/7 alongside the rest of your support, with no extra staffing.
- AI-first pricing: you pay only for AI Interactions. Live chat and human takeover are included free, with no per-seat fees, so your team can step in on a high-value cart whenever it helps.
For Customers
- Faster answers: describe a need in plain language and see matching products in seconds.
- Confident choices: image, price, and availability are right there before they click.
- No detours: view or add to cart without leaving the chat.
FAQ
How does the AI know which products to recommend?
It reads the customer's message — what they ask, click, or need — and matches that intent against your store's catalog through the Knowledge Graph, built from your JSON-LD and Open Graph metadata. Suggestions stay grounded in your real products and content rather than generic guesses.
Can customers buy directly from the chat?
Yes. Each recommendation shows a rich preview with image, price, and availability, and customers can click to view the product page or add it to cart right inside the conversation.
What happens with products that have variants?
Products with multiple variants display multiple prices in the preview, so customers see the relevant range before choosing and clicking through.
Does this replace my support team?
No. Recommendations are part of an AI-first experience that handles routine product discovery, while live chat and human takeover stay included free — so your team can jump into any conversation, like a high-consideration purchase, whenever a personal touch helps.
Conclusion
Product Recommendations turn ordinary support chats into conversion moments. The AI listens, grounds its suggestions in your Knowledge Graph, and serves up the right products with rich previews and one-tap shopping — helping raise AOV and reduce bounce. And because Flyweight is AI-first with live chat included free, you get a personal shopper in every conversation while only paying for AI Interactions. Flyweight is GDPR and EU-AI-Act compliant, so customer data is handled responsibly throughout.
