For your Shopify AI chatbot to deliver truly outstanding answers, it needs one thing above all: context. The more relevant information your store provides, the better your AI assistant can advise customers, drive sales, and handle support requests in chat.

In this article, we'll show you three effective ways to provide additional knowledge to Flyweight AI — structured, clean, and exactly where it belongs.

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1. Automatic Use of All Public Store Content

Flyweight AI automatically reads all public content in your Shopify store, including:

• Product pages
• Pages
• Blog articles
• FAQs
• Policies
• Any other publicly accessible content

This data is automatically refreshed every 24 hours.

What does this mean for you?

• Create a new product page → The AI knows it within 24 hours
• Add new FAQs → The chatbot can answer them
• Update product details → Answers become more precise

👉 Important: The more high-quality content you maintain in your store, the better your AI chatbot's answer quality becomes.

More context = better advice = higher conversions.

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2. Add Additional Content with the Flyweight Content Metafield

Often we hear the question:

"How can I add additional information without placing it directly in visible content?"

The solution: The Flyweight Content metafield.

This allows you to store additional information specifically for the AI — without making it visible to customers.

Supported Objects

The Flyweight Content metafield can currently be used for:

• Products
• Pages
• Blog posts

How to Create the Metafield

1. Go to Settings → Metafields in Shopify
2. Create a new metafield definition for Products, Pages, and Blog posts

3. Name: Flyweight Content
4. Namespace/Key: Flyweight_Content
5. Type: Multi-line text

That's it — you only need to set this up once.

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How to Use the Metafield in Practice

After setup, the new field appears at the bottom of, for example, a product page in the Shopify admin.

Here you can add any additional information, such as:

• Instruction manuals
• Internal background information
• Technical specifications
• Specific sales arguments
• Individual notes

During the next 24-hour refresh cycle, this content is automatically added to the AI backend.

Your Shopify chatbot can then use this information directly in chat conversations.

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Best Practice: Always Store Information on the Object Level

A common mistake: Product-specific information is added to a general FAQ page.

The problem: The information is too far removed from the actual product. The AI may not clearly recognize it as directly relevant.

Better approach: Store additional information directly:

• On the respective product page
• Or inside the product's Flyweight Content metafield

This ensures the AI agent knows exactly which object the information belongs to.

The result: Significantly more precise answers in chat.

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Related: Want to exclude certain content from your AI chatbot? Learn how to exclude knowledge from your AI Chatbot for Shopify.

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3. Add Order-Specific Information with #Flyweight Comments

Beyond general store knowledge, you can also add order-specific information.

Example: A customer asks about their shipping status in order tracking. You want to add: "This order will be shipped on February 13."

How It Works

1. Open the relevant order in Shopify
2. Scroll down to the Timeline comments
3. Add a comment that starts with #flyweight

4. Save

Normally, these comments are internal — but by using the #flyweight tag, the information becomes immediately available to the AI.

When the customer checks their order status again in chat, this additional shipping information will automatically be included in the response.

This enables:

• Proactive communication
• Fewer support tickets
• Greater transparency
• Better customer experience

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Why Additional Context Is Crucial for Your Shopify AI Chatbot

An AI assistant is only as good as the information it receives.

By combining:

• Well-structured public store content
• Strategically used metafields
• Order-specific #Flyweight comments

your Flyweight AI chatbot becomes a true digital sales and support agent.

The result:

• More accurate responses
• Higher conversion rates
• Reduced manual support workload
• Happier customers

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Conclusion

With Flyweight AI, you have a powerful Shopify chatbot that continuously learns from your store.

If you:

1. Maintain clean and structured public content
2. Strategically use the Flyweight Content metafield
3. Add order-specific details via #Flyweight

...you unlock the full potential of your AI assistant.

If you have any questions or need support, feel free to reach out to us anytime.

We're happy to help you make your AI assistant even better 🚀